A figure that should not be taken lightly in the latest financial report. Activision Blizzard This is the first time in the company’s history that it makes more money. computer What’s up console. In the first months of 2023, the revenues of the PC platform exceeded the revenues of the consoles by $ 27 million, continuing the trend that has been going on for a while.
Between January 1 and March 31, 2023, Activision grossed $666 million on PC and $639 million on consoles. The PC segment has been doing better than the console since mid-2022, but if we consider the whole of last year, the latter performed better than the previous one.
This is a to change very important to ai Activision Blizzard annual reports availableThe console industry has always been more successful than the PC industry. Even the acquisition of Blizzard failed to reverse the situation.
This is the third quarter in a row where PC beat consoles like never before. There are also good reasons to believe that the trend will continue through 2023.
Activision attributes the 74% increase in PC revenue compared to last year to the success of Call of Duty and Overwatch 2, but some of the result also appears to have come from World of Warcraft and Diablo immortal, thanks to the Dragonflight expansion. . In short, Blizzard seems to be the leader in PC growth, with 72% of its revenues from PC and 8% from consoles. Call of Duty generated 59% of revenue from consoles, 26% from PC and 15% from mobile. The launch of Diablo 4 may also grow Blizzard’s console user base, but it could even accelerate the growth in revenue for PC, given the love of PC fans for the series.
However, it must be said that Activision Blizzard’s first sector in terms of revenues is the mobile sector, which sets it apart from the others thanks to the still excellent results of Candy Crush, a true holy beast of the industry.